Looking for a way to bring yourself or your members up-to-speed on how to reach Group Leaders, Operators and Receptives?

Do you know the difference between Group Leaders, Operators and Receptives?

A Crash Course In Group Sales
It's simply the best way learn the unique world of selling to Motorcoach Groups!


In one day, you and your members or co-workers will learn diverse topics like "The Basics: Terms, Acronyms and Definitions", "Preparing Your Property for 24 Tons of Fun", "Profile Sheets, FAM Tours, and Other Marketing Efforts", "'Gets Along Well With Others' -- Partnerships and Your DMO", and "Working The Room…Marketplaces, Conventions and Trade Shows". There is plenty of time for questions, answers, humor, and surprises. But don't take our word for it!

"I must say, I was delighted by the in-depth coverage you gave at your motorcoach seminar, from what motorcoach tourism is, the economic impact group business can be for destinations, what tour operators need from the suppliers, to the how-to step-by-step information you provided on marketing, national conventions and familiarization tours. I hope the industry takes advantage of your wisdom and easy to follow information, for your seminar is a win-win for all involved. My hats are off to you!"
Carol N. Torricelli, CMP
Director of Sales
Virginia Tourism Corporation
"I just wanted to let you know how much I enjoyed your seminar yesterday. I truly learned a lot and it was a tremendous help to me as I get back into the sales arena. You managed to fill in a lot of blanks that I had and helped to put things into perspective. Thank you again for putting together such a thorough presentation. I'm sure it took a lot of time and effort to do so, and I want you to know that it was much appreciated!!"
Jennifer Buchter
Director of Sales
Miller's Smorgasbord/Plain & Fancy Farm/AmishView Inn & Suites
"The "Crash Course in Group Sales" seminar was very valuable for the novice travel professionals and a great refresher for industry veterans."
Rich Gilbert
Maryland Office of Tourism
"The information and guidance that I received by attending the Crash Course in Group Sales helped prepare me for the Motorcoach industry. I was fortunate to be able to attend the course before the Virginia Motorcoach Association marketplace, and also utilized the information I received for the NTA Convention, as well. I would not have felt prepared for these events had I not experienced this entertaining and truly effective instruction. Thanks for a great program!!"
Becca Lingley
Lynchburg Regional Convention and Visitors Bureau
Click to download a letter of reference from Chris Barrett, President, PA Dutch Convention & Visitors Bureau. After giving the above endorsement, Becca hired us to present the Seminar in Lynchburg for her membership, and sent this letter of reference.

Here's a short preview of the "Basics: Terms, Acronyms & Definitions" session:

Contact Chris Harrower today for more information on bringing this seminar to your town. A sample section of the script is available for you to review on request. Now booking dates for 2008 and beyond. Call (717-271-8847), Fax (314-271-8840) or email (groupsalesseminar@gmail.com) for all the details on this very affordable, very effective seminar...and get ahead of the curve!


Fairly Aggressive Marketing Company
PO Box 71
Denver, PA 17517
(717) 271-8847
Questions? Send 'em here!
For a unique perspective on Group Sales, visit the Group Sales Seminar blog!

Copyright ©2008, Fairly Aggressive Marketing Company. All rights reserved.